The Social Media Sonar blog is written by Sean Nelson of Atlanta, Georgia. Since 2008 he has written about his experiences using LinkedIn and shared tips and strategies on how others can more effectively use LinkedIn. One of the top LinkedIn strategists he considers himself to be simply a small business person that has learned how to use LinkedIn to grow his businesses.
On June 1st he released two new LinkedIn books and a Workbook:
The LinkedIn MBA: The most detailed LinkedIn “How To” book available, examining just about every page and link on LinkedIn. This book helps the new user and the long time user understand how to create a “Killer” profile, build online credibility, connect, and optimize their account.
The LinkedIn MBA Workbook: A companion piece to the LinkedIn MBA that walks you through creating a “Killer” profile, building your credibility, and expanding your reach in easy to follow exercises.
LinkedIn Secret Marketing Formula: This book is for the person that is ready to take the next step…using LinkedIn strategically to communicate your message to tens of thousands of LinkedIn members to drive new client’s. Filled with success stories, communication action steps, and strategies Sean developed over the last year. These strategies have resulted in prospects calling him for help. He also details how he grew his blog from 2,200 visitors in March to being on pace for 40,000 visitors in June using LinkedIn.
He is also a member of the Linked Strategies think tank. Linked Strategies is the most comprehensive collection of LinkedIn experts providing tips, strategies, and tools to help you create success using LinkedIn.
Sean recently partnered with SONARconnects a full service advertising agency. In his role as Operations Manager he oversees the social media campaigns for all clients and is a featured trainer.
SONARconnects helps clients with their social media/networking needs in two ways:
1. Campaign Management: SONARconnects Develops and implements social media/networking strategies that include Twitter, Facebook, LinkedIn, YouTube, Flickr, and business blog. A key point of differentiation is that SONARconnects guarantees that they will build your communities with a defined number of friends, fans, followers, and connections. Then they manage the communication process for you.
2. Social Media/Networking Training: These 6 hour hands on sessions are limited to four persons persession. In the session we will create and/or optimize your accounts, show you how to build your communities, and teach you the tips and strategies to leverage your networks to monetize your social media presence. Training includes Twitter, Facebook, LinkedIn, YouTube, Flickr, and the creation of your own business blog.
Sean also retains ownership of Atlanta Health & Life, which helps the self employed and individuals in Georgia with their healthinsurance needs, and XL Benefits, which helps small business owners in Georgia with their benefits related needs, focusing on helping them communicate their benefits to their employees to maximize their value.
He co hosts the Radio North Fulton podcast show with Scott Dunn of Sonar connects and consults with Yepser Internet Strategies to teach business owners how to utilize LinkedIn to build brand awareness and drive results.
If that’s not enough, he conducts LinkedIn workshops and webinars for individuals and small businesses.
